CES 2024 impressions

© CTA

What not to miss at CES 2025

CES 2025, the world’s leading tech event, returns to Las Vegas, 7-10 January, bringing together global companies, from top brands to innovative startups, industry executives, media, and government leaders.

“We’re ready to dive in to CES 2025. There is great momentum heading into the show with a record 3400+ Innovation Award submissions, over 4500 exhibitors including roughly 1400 startups, and 1100 speakers for over 300 conference sessions,” said Gary Shapiro, CEO and Vice Chair, Consumer Technology Association (CTA), owner and producer of CES. “We are on track for an incredible show where attendees will see everything that is new in tech from the latest in AI and digital health to advanced mobility, smart communities, sustainability, and accessibility tech.

Top trends

  • Artificial Intelligence: Generative AI is driving innovation. The entire AI ecosystem will be throughout CES, enhancing user experiences, increasing productivity, advancing health, and more.
    • Exhibitor Examples: DeepX, EMD, LG, Lotte, Samsung, Siemens
  • Digital Health: CES will showcase tech innovation across the entire spectrum of health, increasing longevity, lowering costs, and improving health equity and patient empowerment.
    • Exhibitor Examples: AARP, EssilorLuxottica, Nuvilab, OnMed, Resmed, Variowell, Withings  
  • Energy Transition: Emerging technologies both drive and address the challenges of the energy transition. A new conference track on the energy transition will dive in to shaping a sustainable future while overcoming technical and scalability barriers.
    • Exhibitor Examples: Eaton, Eneos, Hitachi, Qnovo, SK, WePower Technologies
  • Mobility: CES brings together the entire ecosystem of mobility—from passenger and autonomous cars to construction, agriculture, marine tech, and advanced air travel. The new stage in West Hall will showcase programming that envisions the future of mobility and explores how we can create a more sustainable and connected world.
    • Exhibitor Examples: BMW, Brunswick, Caterpillar, Honda, John Deere, Oshkosh, Scout Motors
  • Quantum: Expect hardware, software, and AI using quantum mechanics to improve technologies and create new applications with enhanced security, sensing, and computing that will drive innovation forward. A new half-day of conference programming in partnership with Quantum World Congress will highlight these advancements.
    • Exhibitor Examples: Cellid, Combat Capabilities Development Command (DEVCOM), Integrated Quantum Photonic
  • Sustainability: Exhibitors will show technologies aimed at reducing emissions and improving energy efficiency, as well as innovations in sustainable and carbon-neutral materials.
    • Exhibitor Examples: D-Carbonize, Exeger, Jackery, Panasonic

CES Show Floor

Visitors can explore innovation from global companies, including first-time exhibitors such as Foxconn (FIH Mobile), Komatsu, Oshkosh, Suzuki, and Scout Motors.

LVCC Central Hall

  • Showcasing the latest technology around the home and immersive entertainment – the central hub for customised, in-home entertainment, and family gaming.
    • Exhibitor Examples: Bosch, Hisense, LG, Panasonic, Samsung, Sony, TCL 

LVCC North Hall

  • Focused on smart communities, IoT, AI, sustainability, energy, and enterprise solutions. North Hall shows how these technologies work together to support our daily lives now and in the future.
    • Exhibitor Examples: AIMA E-Bike, Hitachi, Indiegogo, Siemens, Xpeng AeroHT

LVCC South Hall

  • Back for 2025, the South Hall is where the accessories and memorable products come to life to improve how we live and work.
    • Exhibitor Examples: EcoFlow, Green Merit Ltd, Maono, Pecron, Pkcell

LVCC West Hall

  • Experience the entire ecosystem of mobility at CES—from passenger and self-driving cars to construction, agriculture, boating, and advanced air travel.
    • Exhibitor Examples: Amazon Automotive, Honda, Invo Station, MobileEye, Qualcomm, Waymo

C Space/ARIA

  • Where the world’s leading brands, advertisers, media platforms, and content creators meet to forge deals, explore trends, and unveil the latest technologies reshaping the industry.
    • Exhibitor Examples: Disney, Fox, iHeart, Kroger, Mars, Reddit, Roku, T-Mobile, Uber Ads, Walmart Ads 

The Venetian

  • The home of smart living, including digital health, smart home, energy management, security, education, lifestyle, and food tech.
    • Exhibitor Examples: AARP, Pawport, Renpho
  • The Venetian is also home to the CES Innovation Awards Showcase.

Eureka Park at The Venetian

  • The startup hub of CES, home to nearly 1400 startups from around the globe.
    • Exhibitor Examples: Global pavilions from Korea, Japan, Taiwan, Ukraine, the U.S., and others from around the world. 

OE-A Pavilion at CES 2025

OE-A and its members are located at Venetian Expo, ​Level 2, Hall A​, Global Pavilions Area​ at Booth #50718​. The following companies are part of the OE-A Pavilion:

  • Interlink
  • Coatema
  • Holst Centre
  • VTT
  • OE-A
  • INO
  • Beneli
  • Arkema-Piezotech

CES

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