Masterpress, a leading European provider of printed decorative packaging solutions, will be exhibiting at ALL4PACK EMBALLAGE PARIS, an international trade fair for the packaging industry, to be held in Paris, France, from 4 to 7 November 2024.
At the upcoming event, Masterpress will showcase its innovative products and advanced technologies that emphasise its commitment to combining aesthetics, quality, sustainability and innovation. The company will also highlight its award-winning premium packaging solutions for wine, beverages and self-care products.
“We are increasingly seeing a major transformation in the decorative packaging industry, driven by growing consumer awareness and demand for sustainable, responsible, but also premium and high-quality solutions,” said Gabriel Magdaleno, director of strategic product management and marketing at Masterpress. “The future of packaging lies in using diverse materials and technologies to reduce environmental impact while providing high-quality packaging for customers and consumers. We are coming to Paris to showcase our latest innovations in high-quality, recyclable packaging that meets the diverse needs of customers in a range of industries.”
Responsibility, sustainability and premium quality
At ALL4PACK EMBALLAGE PARIS, the company will focus on shrink sleeve solutions and demonstrate its full range of services, including the production of sleeve labels, self-adhesive labels, label application services and complete sleeve application systems.
Visitors will discover how Masterpress employs a variety of printing techniques, including hybrid printing, to achieve outstanding results in decorative labels, special effects, efficient application, brand protection and print quality. This includes its ‘recycling-designed’ packaging, which has been recognised throughout Europe.
Alongside its award-winning shrink sleeves and PSL labels for products such as wine, spirits, beverages, home and personal care, dairy, sports nutrition and decorative candles, Masterpress will also be showcasing its new ‘monolayer’ stand-up pouch, designed for home and personal care and food products.
The industry recognitions include two AWA Alexander Watson Associates Sleeve Label Awards 2023. Masterpress’ TINE 300 g yoghurt cup sleeve, made of 100% recyclable monomaterial for TINE SA, won in the Environmental Winner category. Meanwhile, the Żubrówka Black Limited Edition premium packaging created for CEDC International won the Best of Show award.
Masterpress‘ TINE 300g yoghurt pot sleeve, made from a low-density polyolefin shrink sleeve material of 45µ, epitomises the company’s commitment to sustainability. This innovative design meets Recyclass’ ‘designed for recycling’ standards, enabling correct material identification and ensuring that the pots are fully recyclable in the appropriate polymer stream.
In the area of premium packaging products, Masterpress will present its label for the limited edition Żubrówka Black cuff, which was named ‘Best of Show’ at the prestigious AWA (Alexander Watson Associates) Sleeve Label Awards in October 2023.
Machinery for shrink sleeve labelling technology
Masterpress experts will also be on hand to explain the technological features of the company’s machine solutions. Masterpress manufactures machines for shrink sleeve labelling technology that can be customised to meet customer specifications. This range includes stainless steel applicators for heat-shrink sleeves for the food, chemical and pharmaceutical industries, as well as steam tunnels, air knife dryers and robotic stations.