Pragmatic Semiconductor Ltd. announced the appointment of James Davey to lead the company’s commercial efforts as Senior Vice President of Sales, Business Development & Product Management. He takes over from Alastair Hanlon, Chief Commercial Officer, effective immediately.
James Davey is a seasoned professional with over 24 years semiconductor and technology sector experience. Most recently James was Vice President, EMEA at eInfochips, Arrow Electronics’ global design services business. In this role he was responsible for leading commercial sales of semiconductor and hardware design services, supporting a diverse range of customers across vertical end-markets. Prior to his role at eInfochips, James held several global commercial leadership positions at Arrow where he successfully drove revenue growth, market expansion, and strategic partnerships. Previous experience includes leadership roles at Cadence Design Systems, and Microchip Technology. He holds a degree in Electronic Engineering from the University of the West of England and an MBA from Santa Clara University.
Extensive industry experience
David Moore, CEO of Pragmatic Semiconductor, said: “I am delighted to welcome James to the executive management team at Pragmatic Semiconductor to lead our global commercial activities as we deliver our innovative FlexIC technology through our products, platforms and advanced manufacturing to service global customer demand. James’ extensive industry experience, leadership skills, and solid track record of building and scaling international commercial success will be critical in driving the company’s next phase of growth.”
James Davey added: “I am excited to join Pragmatic Semiconductor at this pivotal moment. Pragmatic’s FlexIC technology, combined with its broader capabilities for sustainable semiconductor and foundry innovation, uniquely positions the company to redefine the industry landscape. The ability to deliver scalable, flexible, and cost-effective solutions opens up significant opportunities for market growth and leadership.”
Advisory role for Alastair Hanlon
Alastair Hanlon will continue to support the business in an advisory role. Commenting on his role and contributions, David Moore said, “I would like to personally thank Alastair for his committed leadership over the past 7 years. He’s made significant contributions to the company in expanding our business opportunity and building our talented commercial team. I look forward to his continued support.”